Job Information
BD (Becton, Dickinson and Company) Marketing Manager Home Care, Urinary Incontinence in Covington, Georgia
Job Description Summary
Job Description
We are the makers of possible
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us.
Join one of the most exciting platform within BD!
Homecare UCC is ideally positioned to innovate in total alignment with BD strategic priorities: Chronic disease outcomes, new care settings & smart connected care. PureWick franchise is one of the key strategic growth opportunity over the ASR for UCC and for BD. The platform continues to aggressively feed its pipeline with new products (PW male, Rise H&H, Portable, GISC Premium) to achieve severe Urinary Incontinence category leadership and to deliver on its mission to serve consumers with chronic bladder conditions in their pursuit of normalcy and independence. In order to make the most of these continued increasing opportunities, the homecare marketing team will be reinforced with an exciting and strategic position of Marketing Manager, Urinary Incontinence, Home Care.
ESSENTIAL DUTIES AND RESPONSIBILITIES including the following. Other duties may be assigned.
Analyze sales results, study environment and perform appropriate research to understand product segment potential and profitability
Propose and execute online extensions and new products to better serve segment needs and optimize sales potential
Develop and drive the execution of the marketing plan for the products of responsibility or business segment
Represent Home Care Marketing in the development of new product development plans and project execution
Develop strong relationships with KOL’s in segment
Propose and perform appropriate market research to understand customer needs and trends in the market
Propose and execute on communication plan, direct marketing activities, lobbying for the segment
Interfaces effectively with multi-disciplines, such as R&D, Customer Service, Customer Care, Sales, Medical Services & Support, Quality, Operations and Regulatory
Assessment and reporting on competitive activity in the marketplace
Direct interaction with customer base, including internal Sales team, Health care professionals, DME’s and end users/consumers
Proactively identify and execute on sales support needs
Define, develop and execute pricing proposals/strategies for product lines to optimize sales results and profitability
Ability to effectively present information and respond to questions from groups of managers, sales representatives, clients, customers, and the Sr. Management team
QUALIFICATIONS
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Analytical/Strategic thinking ability and mental agility
Strong attention to detail
Strong listening and assessment skills
Strong questioning and problem-solving skills
Decisive, flexible, quick-thinking
High level of curiosity and desire for new learning
Unquestionable integrity and honesty
Proficient in use of Microsoft Word, PowerPoint and Excel
Influencing skills
Presentation skills and selling ability
Ability to build relationships with internal and external customers
Ability to handle complexity and manage several tasks at one time
EDUCATION and/or EXPERIENCE
Minimum of 3 years business experience in marketing, preferably in the field of medical devices also combined with sales experience is preferred
College degree (BA minimum) required, preferably in business management or marketing
Experience analyzing business opportunities
Experience with product management and developing marketing plans
Proven successful product launch experience preferred
Experience leading project teams preferred
For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.
Why Join Us?
A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It’s also a place where we help each other be great, we do what’s right, we hold each other accountable, and learn and improve every day.
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow, and thrive. And find satisfaction in doing your part to make the world a better place.
To learn more about BD visit https://bd.com/careers
Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.
PDN
Primary Work Location
USA GA - Covington BMD
Additional Locations
Work Shift
Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.