BD (Becton, Dickinson and Company) Regional Product Manager in Dubai, United Arab Emirates
Job Description Summary
Be part of something bigger!
BD is one of the largest global medical technology companies in the world and is advancing the world of health by improving medical discovery, diagnostics and the delivery of care. We have over 65,000 employees and a presence in virtually every country around the world to address some of the most challenging global health issues.
The position is fully responsible in developing and managing marketing for the Medication Delivery platform in the EMA region. Analyses and understands key market trends and develop the relevant marketing strategies in alignment with the country and regional platform strategies. Determines customers' needs and gaps by specifying the research needed to acquire market information. Manage country/region specific marketing activities through research, strategic planning and implementation in alignment with the country and regional teams
Other Key Responsibilities:-
Accountable for the Regional Product Life cycle management, Regional Product portfolio and strategy that will deliver our performance growth objectives
Coordinate opportunities and priorities identification for new products growth and successful implementation of the regional plans, provides support and leverage global and regional marketing tools
Leads Regional Processes that interface and align the country, Regional, European and global organization
Drive and deliver category share, sales, strategic products growth. Define the product vision, strategy, and roadmap.
Gather, manage, and prioritize market/customer requirements.
Improve profits through alignment of: Product Mix Particular pricing guidelines development and gate keeping
Manage short & long-term Product Planning - Demand planning, quarterly forecasting. Develop & manage sales and Marketing short long term strategic plans.
Market Research - Identify key regional market research needs and conduct market search coordination with local/regional & WW organization. Conduct and participate in competitor analysis or profiles. Conduct market share and other data analysis to draw sound conclusions.
Ensure appropriate product training & knowledge on regional level and coordinates implementation on country level
Build & communicate appropriate training material to support product initiatives & strategy
Develop Regional Marketing Strategies - In cooperation with countries define focus market segment & product portfolio. Define 4 P’s (product, price, promotion, placement). Lead regional implementation of marketing plans, product life cycle obsolescence and product exit planning
About You :-
Educational background (Bachelor’s degree) and additional qualifications in Marketing is a plus
4-7 years experience in Marketing roles. Regional Marketing experience is a plus
Excellent written and verbal communications skills
Proficient in English required. Arabic & French is a plus
Experience from healthcare sector (Medical Devices / Pharma)
Why join us?
A career at BD means that you are part of a team that values your opinions and contributions and that empowers you to bring your authentic self to work. Here you can fulfill your life’s purpose through the work that you do every day.
You will learn and work alongside inspirational leaders and colleagues who are equally passionate and committed to fostering an inclusive, growth-centered, and rewarding culture. Our Total Rewards program — which includes competitive pay, benefits, continuous learning, recognition, career growth, and life balance components — is designed to support the varying needs of our diverse and global associates.
Becton, Dickinson and Company is an Equal Opportunity Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, or any other protected status.
To learn more about BD visit https://emea.jobs.bd.com/
Primary Work Location
ARE Dubai - Middle East
BD is a leading global medical technology company that creates medical technology, devices and laboratory equipment for a variety of needs across the healthcare continuum. At BD, we are looking for candidates who possess passion, innovative solutions and a commitment to our one mission of improving access to groundbreaking medical and biotechnology services for people near and far, delivering state-of-the-art technology and cutting-edge research in the battle to fight and cure infectious diseases. With a global reach that extends across 50 countries worldwide, our network of professionals collaborates on effective measures to deliver enhanced patient quality such as lower health care delivery costs, improved health care and safety, and expanded health care for all. Join our company and see how you can become a part of one global mission to make a difference in human health.