BD (Becton, Dickinson and Company) Product Manager in Gurgaon, India

Job Description Summary

To execute an annual Marketing Plan for the business. Complete ownership of the brand for the specified portfolio of the products and driving topline business growth through an effective marketing mix. Working closely with the sales, application and clinical team to build product positioning in the market

Job Description

Market development/Advocacy/Partnerships:

  1. Support creation of complete Marketing plan for Business in India

  2. Managing training and engagement calendar with BD Centres of Excellence to drive the instrument sales and enhance engagement

  3. Planning and executing Marketing Campaigns to drive best practice adoption

  4. Facilitate physician engagement programs with MM and CRC’s and support the team for CME’s.

  5. Product Launch Plan

  6. Drive digital Marketing

Process Efficiency:

  1. Create Market Intelligence Updates quarterly.

  2. Monthly S&OP and regulatory process

  3. Ensure 100% ROR compliance for Marketing activities

  4. Build/improvise existing sales tools to drive the sales and enhance effectiveness with the marketing team.

Process and Self Development:

  1. Develop strong collaboration with Sales/application to ensure win in the market place

  2. Support Business analyst in critical business analysis.

Primary Work Location

IND Gurgaon - Signature Towers B

Additional Locations

Work Shift

BD is a leading global medical technology company that creates medical technology, devices and laboratory equipment for a variety of needs across the healthcare continuum. At BD, we are looking for candidates who possess passion, innovative solutions and a commitment to our one mission of improving access to groundbreaking medical and biotechnology services for people near and far, delivering state-of-the-art technology and cutting-edge research in the battle to fight and cure infectious diseases. With a global reach that extends across 50 countries worldwide, our network of professionals collaborates on effective measures to deliver enhanced patient quality such as lower health care delivery costs, improved health care and safety, and expanded health care for all. Join our company and see how you can become a part of one global mission to make a difference in human health.