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BD (Becton, Dickinson and Company) Professional Apprentice, Global Portfolio Marketing in Le Pont-de-Claix, France

Job Description Summary

The Professional Apprentice (alternant) will be working closely with Marketing leaders and Global OmniChannel Communication as well as members of Regional Marketing teams across the globe. Her/ his tasks will be focused on supporting the global marketing programs for prefillable drug delivery systems thanks to support to educational and promotional material creation, with a dual focus on digital campaigns and on advocacy development with clinical experts.

Job Description

Marketing campaign content development support and technical execution.

  • Coordinate with marketing managers and content vendors to develop promotional assets for the portfolio

  • Manage referencing as well as logistics of promotional material compliance review

  • Liaise with digital marketing function to monitor and support execution

Project management : support to community of external clinical experts, organizing events, and collecting their inputs, contributing to content creation and dissemination. Those tasks may involve the collection of supporting technical and scientific data from subject matter experts, briefing, follow up of realization, submission and support to the copy clearance process, and managing production/ distribution.

  • Coordinate with content vendors and project manage activities related to launch and maintenance of external online community forum with a focus on advocate network development

  • Liaise with content vendor/s and online community participants to make improvements/updates to the community architecture

  • Ensure timely execution of scientific content roadmap and launch of scientific assets to drive digital campaigns and advocacy development

  • Capture and monitor advocacy KPIs related to online community and digital campaigns

Your profile

  • Ongoing Master in management or MBA degree with a concentration in marketing or strategy

  • Scientific master degree is a strong plus

  • Perfectly fluent in English, French advantageous

  • Knowledge about social media channels (specifically LinkedIn) and social media technical experience is a strong plus (setting up budgets and audiences) as well as Google ads and analytics certification preferred (can be done on own and free),

  • Excellent communication skills both in writing and orally, and track record in creating clear and attractive presentations and reports

  • Rigorous, organized individual with strong analytical skills and project management skills

  • Strong interpersonal skills; collaborative attitude

  • Interest in learning and continuous improvement, enthusiastic about learning new tools, quick learner

  • Hard-working selfmotivated individual, displaying a balance of autonomy and team spirit.

Primary Work Location

FRA Le Pont-de-Claix Cedex

Additional Locations

Work Shift

Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.

All applicants should complete the on-line application process. BD is committed to working with and providing reasonable accommodations to individuals with disabilities. If you require assistance or an accommodation because of a disability to participate in the application process, please call 855-BD-HELPS (855-234-3577) or email asc.americas@bd.com

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