BD (Becton, Dickinson and Company) Marketing Manager in Riyadh, Saudi Arabia

Job Description Summary

Marketing Manager for country from pre-launch to maturity phase marketing

Job Description

Based in the BD Office the role of the Marketing Manager is to develop and deliver Marketing and Business Plans for BD Preanalytical Systems as the business continues to focus on a range of sample collection products and solution initiatives to meet customer needs.

Main Role and Responsibilities:

  • Develop and deliver Marketing plans to drive BD Pre-analytical Systems for Saudi Arabia competitive position , sales revenues and OBIO growth

  • Implement global and EMA marketing strategy in the Saudi Marketing plan

  • Own the pricing strategy to drive OIBO

  • Understand key customer and market trends and work with EMA team to ensure that Saudi customer needs are met

  • Implement Customer Centricity messaging

  • Work with internal and external Supply Chain partners on demand forecasting to optimize inventory and service to Saudi Customers

  • Develop and execute all elements of Product Lifecycle management and strategy formulation

  • Support Country Sales and Marketing`s key reporting processes such as (Budget/ Forecasting, Fact Based Forecasting, Key Success Factors, sales and manufacturing revenue projections).

  • Support the development of strategies that contribute to the achievement of volume/mix, revenue and margin objectives/budget in alignment with the Country PAS business objectives.

  • Participate as a key member of the EMA marketing team, Saudi Sales and Marketing teams, and Saudi BDX Marketing Forum

  • Support and coach the Field Sales team with implementation of marketing messages and sales tools

  • Develop key marketing tools and materials for Sales team

  • Manage and coordinate tender and pricing proposals

  • Manage and control the marketing budget


  • Product Management at Country/Regional level in Life Sciences or Medical Devices companies.

  • Sales experience >3 yrs

  • Marketing qualification

  • Ambitious driver with strong self-motivation and initiative

  • Entrepreneurial streak.

  • Results driven

  • Project management track record

Person Specification:

  • The successful candidate should be dynamic, with strong interpersonal skills. This person will be able to influence and get things done, even without direct authority.

  • A team player able to influence without authority and be able to provide coaching to sales organization

  • Good business judgment

  • Excellent negotiation skills, decisive but open also to suggestion and dialogue

  • Strong supporter of the core BD values.

  • Strong desire to grow within the business /company.

Specific skills:

  • Degree level qualification – Science – Pharmaceutical or medica

  • Minimum 5 years customer facing/ sales experience with healthcare environment

  • Minimum 2 years Product Management experience

  • Broad understanding of Saudi healthcare market structures, tender management process -and logistics

  • Ability to work autonomously, and be capable of independently generating, prioritizing and completing work.

  • Be able to demonstrate progressive achievements especially in multidisciplinary environment.

  • PC Literate expert level in PowerPoint/ Excel/word etc

  • Excellent communication, presentation and organizational skills

  • Self-motivated with a desire for self-development.

  • An ability to show initiative

Knowledge of specific procedures and practices:

  • Familiarity with Medical Device Markets and knowledge of clinical laboratory procedures, applicable regulatory and legislative practices, and medical distribution channels desirable.

Complexity of duties:

  • Works on complex issues where analysis of situations or data requires an in-depth knowledge of the business and industry

If this describes you and your career aspirations, then please click on the APPLY button

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Primary Work Location

SAU Riyadh - Centria Office Building

Additional Locations

Work Shift

BD is a leading global medical technology company that creates medical technology, devices and laboratory equipment for a variety of needs across the healthcare continuum. At BD, we are looking for candidates who possess passion, innovative solutions and a commitment to our one mission of improving access to groundbreaking medical and biotechnology services for people near and far, delivering state-of-the-art technology and cutting-edge research in the battle to fight and cure infectious diseases. With a global reach that extends across 50 countries worldwide, our network of professionals collaborates on effective measures to deliver enhanced patient quality such as lower health care delivery costs, improved health care and safety, and expanded health care for all. Join our company and see how you can become a part of one global mission to make a difference in human health.