BD (Becton, Dickinson and Company) Marketing Intern in Singapore, Singapore
embecta, formerly part of BD, is one of the largest pure-play diabetes care companies in the world, leveraging its nearly 100-year legacy in insulin delivery to empower people with diabetes to live their best life through innovative solutions, partnerships and the passion of more than 2,000 employees around the globe. For more information, visit embecta.com .
Job Description Summary
Supporting Business Manager to implement marketing/ tactical activities as per approved marketing plan to achieve business objectives.
Leveraging market and customer insights to support Business Manager in coordinating marketing activities, including product offering, pricing, positioning, distribution, and promotion to achieve the overall success of the business.
Collaborate with team members/ agencies to execute tactical programs and marketing collateral (e.g., e-detailing brochures, sales verbatim, retail POSMs, Clinical Product presentation with KOLs) to reach/impact target customers through multiple touchpoints.
Submission of promotional materials for review and approval (Veeva).
Managing and updating customer databases.
Support in digital marketing – on-line advertising promotional activities (e.g., social media, direct mail, and web) and 3rd party marketplace platform, liaise with external agencies to manage the implementation, execution and analysis of e-commerce marketing programs and their effectiveness.
Gather market intelligence and research on competition Keeping track and distribution of marketing materials and promo budget expenses.
Support in prepare promotional presentations and administrative tasks (liaise with finance for billing/invoices).
Coordinate and execute marketing events such webinars, workshops in terms of logistics planning. Assist as hoc campaigns and projects assigned by Business Manager.
- Interact with regional marketing leads, Commercial Operation team, Logistic, Product Specialists, RA, associates from other BD Offices.
- Interact with HCP, KOLs, Retail Customers, distributors, marketing agencies & suppliers.
Primary Work Location
SGP The Strategy
Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.