BD (Becton, Dickinson and Company) Lab Automation (Kiestra) Application Specialist (Microbiology) - (Raleigh, North Carolina) - Field Sales Support in Sparks, Maryland

Job Description Summary

Job Description

Lab Automation (Kiestra) Application Specialist (Microbiology) - (Raleigh, North Carolina) - Field Sales Support


BD is a leading global medical technology company that develops, manufactures and sells medical devices, instrument systems and reagents. The Company is dedicated to improving people's health throughout the world. BD is focused on improving drug delivery, enhancing the quality and speed of diagnosing infectious diseases and cancers, and advancing research, discovery and production of new drugs and vaccines. BD's capabilities are instrumental in combating many of the world's most pressing diseases. Founded in 1897 and headquartered in Franklin Lakes, New Jersey, BD employs approximately 28,000 people in approximately 50 countries throughout the world. The Company serves healthcare institutions, life science researchers, clinical laboratories, the pharmaceutical industry and the general public. For more information, please visit

Reporting to the Field Applications Sr. Manager, the Field Applications Specialist provides high-level technical and application training to BD Customers within clinical, public health, and industrial laboratory settings. This position has a primary focus on training in diverse settings; promoting sales of BD instrumented platforms and total system solutions, and assisting with on-site customer installation and troubleshooting.


Implementation and Technical / Application Training

  • Conducts comprehensive user training on BD instrumented platforms and achieves customer competency, optimal utilization, and self-sufficiency

  • Collaborates with Technical Service and Support and Field Service to enhance customer experience

  • Provides expertise in all stages of the sales cycle by assisting sales associates in enlightening technical features and functions of BD Instrumented platforms

  • Ensures the fulfillment of and adherence to internal policies and procedures

  • Project coordinator of all installations to which he/she is assigned

  • Drives implementation process and full utilization of BD instrumented platforms

Sales and Marketing Support

  • Conducts product demonstrations while promoting product value to support the sales of BD instrumented platforms at trade shows, BD sponsored workshops, and customer sites

  • Assists local, regional, and national sales associates and management during the sales of BD instrumented platforms

  • Supports or participates in BD sponsored Webinars and Teleconferences

Technical Input to New Product Development:

  • Participates on project teams as appropriate, complying with Good Manufacturing Practices (GMP), ISO 9000, Quality Procedures and PACE (Product and Cycle-time Excellence) Development protocols for new product development

  • Contributes to laboratory workflow productivity and other customer needs to maximize efficiency and efficacy of platform training


  • Ensures population and understanding of electronic Project databases and Service Intranet with content relative to Application business

  • Conducts training for BD associates in BD instrumented platforms as necessary

  • Responsible for managing assigned customer account base

  • May travel outside their region to assist in supporting other territories, regions and areas


  • B.S. Degree in Medical Technology, Biological Sciences, or equivalent, advanced degree desirable

  • 2+ years of Microbiology experience

  • Knowledge of technical and workflow related aspects important to the discovery phase of system implementation within clinical and public health laboratory settings

  • Demonstrated effective interpersonal skills including effective internal and external communication and conflict resolution skills

  • Models effective training, education, and presentation/demonstration of products

  • Consistent professionalism in customer, cross-team/functional interactions with high concern for customer needs and expectations

  • Works well in team environment

  • Initiates and willingly accepts new assignments and successfully completes them

  • Knowledge and experience with Technical and Application support

  • Good working knowledge of various computer software applications

  • Works with positive attitude and able to communicate the departmental and organizational vision and goals

  • Constantly and persistently strives for driving excellence in technical and customer facing skills with team members

  • Consistent professionalism in customer, cross-team/functional interactions with high concern for customer needs and expectations

  • Excellent Communication and Presentation Skills

  • Willing and able to travel up to 75%

  • Ability to be on call during evening/weekend as needed


  • Training in "Train-the-Trainer" methods, instructional design / development, adult educational methods desirable

  • Demonstrates proficiency in application of BD instrumented platforms and software by uncovering customer’s needs, implementing customized solutions, and assuring rapid adoption

  • Familiarity with regulatory agencies (i.e. CLIA, USP, GMP/CGMP) and quality procedures are highly desirable

  • Knowledge and experience of Laboratory Information Systems (LIS) are preferred


Sales/sales support:

  • Understands the value proposition of BD instrumented platform and products while effectively providing demonstrations and other sales supporting activities promoting change management


  • Effectively instructs, observes, and evaluates trainees on medical equipment or devices consistent with an understanding of regulatory requirements; identifies gaps in learning and encourages optimal use; completes electronic training and service documentation

Project Management: Achieves operational objectives by contributing information and recommendations to implement BD instrumented platforms including

  • Preparing and completing action plans to industry and customer-service standards

  • Assuring projects are on-time, in budget, and within specifications

  • Determining system improvements and implementing change management

  • Managing from sales support to post go-live

  • Driving for results

Customer Focus:

  • Is dedicated to meeting the expectation and requirements of internal and external customers; gets first-hand customer information and users it for improvements in products and services; acts with customers in mind; establishes and maintains effective relationships with customers and gains their trust and respect.


Primary Work LocationUSA MD - Baltimore

Additional Locations

Work Shift

Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status